shecco Rebrands as ATMOsphere to Scale Up the Clean Cooling Economy

By Ilana Koegelenberg, Sep 15, 2021, 17:42 3 minute reading

The aim is to address the growing demand for future-proof refrigeration, air conditioning and heat pump solutions.

shecco has repositioned itself as ATMOsphere, updating its offerings to better address the growing global need for future-proof refrigeration, air conditioning and heat pump solutions.

The world has changed significantly in the past year, and so has shecco (publisher of this website). To adapt to the new business reality in a post-pandemic way, while continuing its mission of accelerating the transition to clean cooling solutions, shecco has united (and expanded) its offerings under the ATMOsphere umbrella brand.

Founded in 2007, shecco is a global, independent market accelerator for clean cooling and natural refrigerant solutions. The company boasts more than 50 years of industry experience among its global team located in offices in Europe, Japan, and the U.S.

Traditionally, shecco’s business included events, market development and media activities – a service offering that has been significantly expanded to adapt and excel in the new reality businesses find themselves in since 2020.

The power of the ATMOsphere brand is amplified by an extensive network. It spans the whole globe and includes more than 50,000 industry stakeholders – from policymakers and end users, to academia, manufacturers, and everyone in between.

“The global cooling market is experiencing significant disruption; business as usual is no longer feasible,” said Marc Chasserot, ATMOsphere Founder & Group CEO. “Investors, end users and manufacturers need support to navigate this complex landscape. That is where ATMOsphere comes in.”

The refrigeration, air conditioning, and heat pump sector (collectively referred to as just “cooling”) plays an important role beyond just curbing CO2 emissions and addressing global warming, explained Chasserot. “At the core of ATMOsphere’s mission is a belief that urgent action is needed to ensure job creation, a healthy economy, and the wellbeing of both people and the environment,” he said.

What does ATMOsphere offer?

ATMOsphere now offers “a one-stop solution for any stakeholder who wants to scale up, and clean up, cooling solutions,” according to its new website

Solutions include, but are not limited to:

ATMO Connect boasts more than 900 users and is a Slack-based platform that allows ATMOsphere members to engage in real-time with likeminded cooling experts worldwide.

ATMO Conferences have already hosted more than 60 events around the world, defining the future of cooling via exclusive in-person (and online) networking and best practices.

ATMO Virtual Trade Show isthe annual 24-hour global virtual trade show and summit for the clean cooling industry with multi-platform livestreaming.

ATMO Marketplaces’ industry-leading platforms offer global, independent curated marketplaces for natural refrigerant and clean cooling technologies. These websites feature best-in-kind products and services, as well as cutting-edge news and industry updates. Domains include R744.comAmmonia21.comHydrocarbons21.comAccelerate24.news and Accelerate Japan.

ATMO Report (launching end of September) is an annual update to help businesses and individuals better understand the latest natural refrigerant market trends, technologies, and players – at a competitive price.

ATMO Associates (coming in October) will connect users to a credible and experienced experts anywhere in the world to design a natural refrigerant product, process, and/or strategy.

By Ilana Koegelenberg (@Ilana_Ed)

Sep 15, 2021, 17:42




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